2014/10/18 Andreas Jungherr

Articles on Google by Steven Levy

With In the Plex, Steven Levy [@StevenLevy] has arguably written one of the most insightful books on the history of Google, its corporate culture and its successful and not so successful projects. But since the publication of the book in 2011 a lot has happened and Levy has steadily kept reporting on the developments at Google–first at Wired and now at Medium. Here is a brief list of links to some interesting pieces he wrote on Google since 2011.

Corporate Strategy
Google’s Larry Page on Why Moon Shots Matter (2013/01/17)
A Masterclass in Google – Session 1: China, the Troika, and Don’t Be Evil (2014/10/07)
A Masterclass in Google – Session 2: Google won with Motorola, and could have won with Groupon. And we’d never do what Amazon is doing (2014/10/09)

Data Centers and Networks
Google Throws Open Doors to Its Top-Secret Data Center (2012/10/17)
Going With the Flow: Google’s Secret Switch to the Next Wave of Networking (2012/04/17)

Google Scholar
The Gentleman Who Made Scholar (2014/10/17)

Google+
Inside Google+: How the Search Giant Plans to Go Social (2011/06/28)
Is Too Much Plus a Minus for Google? (2012/01/12)

Project Loon
How Google Will Use High-Flying Balloons to Deliver Internet to the Hinterlands (2013/06/14)
The Untold Story of Google’s Quest to Bring the Internet Everywhere–By Balloon (2013/08/13)
Google’s Balloon Internet Experiment, One Year Later (2014/06/16)

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